Email Marketing Training - Autumn Seminar Programme 2011
Qmailer regularly hold unbiased training sessions for anyone involved in the email marketing process.
These sessions are designed to maximise your email marketing knowledge and ability, wether you are a novice or have a wealth of experience.
You do not need to be a Qmailer Client - the seminars focus on best practice for you, maximising your returns and ensuring the strategy you take is the best and most appropriate.
The current dates and ‘Who should attend’ information for the Autumn Programme are listed here:
Autumn 2011 Courses:
Email Marketing for Retailers - 8th September. FULL
Email Marketing for Beginners - 20th September. BOOK
Intermediate Level Email Marketing - 27th September. BOOK
Email Marketing for The Hospitality Industry – 11th October. BOOK

Email Marketing for Retailers (on and off line) – 8th September 2011
Who should attend:
This course is suitable for any retailer (retail premises or on-line retailer), who manages retail campaigns or for those looking to begin Email marketing for the first time.
This course is not technical, complex concepts are explained in simple lay terms.
The half day email marketing for retailers course focuses on how to gather data well and legally, how to start email marketing, getting a template together, adhering to best practice, getting your email noticed, making use of customer data, making offers and vouchers work, encouraging viral marketing through refer a friend, Facebook and Twitter.
We show how to create ‘Opt-in’ forms on web sites and how to create things like ‘Auto responders’. We take delegates through the process of email marketing as a branding tool to keep the retailer front of mind and show how to create loyalty and VIP clubs.
Although this course is now fully booked, to register your interest in future courses please email fiona@qmailer.co.uk using the subject line, 'Training for Retail'.
RETAIL: THIS COURSE IS NOW FULLY BOOKED
Email Marketing for Beginners - 20th September 2011
Who should attend:
This course is suitable for those who have a little, or no experience, of email marketing.
It is great for those who manage campaigns or e-newsletters and are looking to improve results, whether in-house or agency staff. It is also suitable for those looking to begin Email marketing for the first time. This course is not technical, any complex concepts are explained in simple lay persons terms to introduce you to, or advance existing knowledge of, Email marketing.
This half day course costs £140+vat and includes a light lunch. Click here to book.
Located at the Aura Centre in Newark, Notts, each course commences at 9.00 am, finishing at 12.30, with a light lunch provided for those who wish to partake.
Intermediate Level Email Marketing - 27th September 2011
Who should attend:
Suitable for anyone who manages retention and acquisition email campaigns in-house or in an agency and wants to improve results. Knowledge of the principals Auto responders, Triggers, Segmentation and CRM integration across relevant on and off line marketing platforms is essential.
This half day course costs £140+vat and includes a light lunch. Click here to book.
Located at the Aura Centre in Newark, Notts, each course commences at 9.00 am, finishing at 12.30, with a light lunch provided for those who wish to partake.
Email Marketing for The Hospitality Industry – 11th October 2011
Who should attend:
This course is suitable for those working within the hospitality sector, who currently manage email campaigns or who are looking to begin Email marketing for the first time.
Focusing on how to gather data well and legally, how to start email marketing, getting a template together, adhering to best practice, getting your email noticed, making use of customer data, making offers and vouchers work, encouraging viral marketing through refer a friend, Facebook and Twitter. We show how to create ‘Opt-in’ forms on web sites, how to crate incentives for staff to collect data and how to create things like ‘Auto responders’. We take delegates through the process of email marketing as a branding tool to encourage front of mind recognition and show how to create loyalty and VIP clubs.
This half day course costs £140+vat and includes a light lunch. Click here to book.
Located at the Aura Centre in Newark, Notts, each course commences at 9.00 am, finishing at 12.30, with a light lunch provided for those who wish to partake.
We also offer one-2-one training sessions of bespoke in-house training. If you are interested – please contact us.

Training facilitated by Fiona Debell of Qmailer.co.uk
Having worked in Digital Marketing for over 10 years, Fiona was an early adopter of email as a marketing tool. The knowledge and experience Fiona brings to the table is based on experience and industry knowledge built up over time.



